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Tuesday, 2 December 2008       

 
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Your Hammock In The Bahamas - Automated Internet Marketing Success: The Relaxing Way via AutoResponders

By:Helen Chow


You are lying in a hammock strung between 2 coconut trees in The Bahamas.

A gentle breeze cools you as does the tropical cocktail you take regular sips of.

All of this is indeed all the more enhanced by knowing your Online Business is

running on automatic, which means business success, which in turn means

money in the bank!



Online customers need immediate attention and their queries answered promptly.

There is just too much competition on The Internet. Dissatisfied customers, who

feel they are just a number tag when visiting your site, will be gone in a jiffy with

just a simple click of the mouse. Customers, especially new potential ones, need

to be made to feel important and special. They need to be attented to -

IMMEDIATELY!



It would seem that you are doomed to slavery to your Online Business answering

individual queries as and when they come in. But wait! What, if there were a way

that you could send out all the requested information to your potential customers

without having to answer your phone or checking your email? While this may seem

like a dream in Never-Never Land, it is being done by the most successful Internet

Marketing Gurus.



The secret is -Autoresponders! This is a Must-Have for a successful, automated

Online business - an automated method of responding to emails sent by existing

or potential customers. Your time is money - very valuable – and answering emails

individually and personally is unnecessary. Autoresponders allow you to spend

the time saved doing other important things. At the same time, it gives your

customer access to information almost immediately.



There are many different uses for Autoresponders for virtually any type of

business. Amongst some of the uses:

· To answer frequently-asked questions about a product/service.

· To provide product or pricing information.

· A personalised way of using the customer’s first name to greet and

welcome her/him to your website immediately upon her/his signing

up

· To thank your customer after a visit.



There are advantages of using autoresponders as opposed to simply listing that

same information on one of your webpages. The most important one is the

receipt of an email notification each time a response is sent out: Tracking gives

you control of your business in each of your individual promotions. It also gives

you fingertip-access to the email addresses of potential customers. These

addresses are Internet-Gold and can be used to send out new and updated

information to them.



Your choice of an effective autoresponder is vital. The chosen autoresponder

should be as personal as possible for sending out follow-ups to potential

customers. Statistics show that it takes approximately 7 to 10 contacts before an

eventual sale, especially to new customers. Persistence pays off – then, often

that customer is yours for life as you have ‘taught’ him (wired in his brain) to buy

from you.



As a rule of thumb, advertisements should be short and to the point. However,

when a customer requests specific information, an effective autoresponder should

allow the placing of as much text on the page as you deem necessary. The

chosen autoresponder should provide automatic updates to customers free of

charge.



The great beauty of the autoresponder is that it is not only a fantastic Internet

Marketing Tool you cannot be without BUT -it is affordable! You can obtain

free autoresponders from several online sources. However, make your choice

wisely. If you can afford it, you may find paying for a good one a better option.



The automatic responses will be a welcome addition to your Marketing Strategy.

They will automatically help increase traffic to your site while you lounge in your

hammock and sip your tropical cocktail.



Just a last tip/sip: make sure you choose one that gives you all the extras that will

send your site to the top, and your profits through the roof!



To The Bahamas...here we come!



Helen Chow

ND., Dip. Herb., B.Sc.

Entrepreneur, Naturopath, Herbalist, Internet Home Business Entrepreneur



Article Source: http://www.dailynewarticles.com


I graduated in Marketing and have always been an entrepreneur in

fields that include Gourmet French/Fusion Food, Naturopathy, Herbalism,

Astrology, Travel, Writing and, of course, Internet Marketing. I find the

Internet so amazing - it allows me to 'carry' my work with me anywhere I go!



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