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51). For Automated Sites - PHP and MySQL Are A Perfect Match You’ve decided to automate your web site. Now what? Here are some ideas to help you choose how to automate your site. A bit of programming is going to be necessary if you want to automate a site. There are many types of programs that can be used to automate a web site including JavaScript, PHP, Perl, ASP, Java and more. So, which do yo... 52). Starting A Business – The Three 'Ps' There are a lot of factors to consider when starting a business. Primary among these are the three “P”s – Plan, Prepare and Persist. Plan After you have selected some ideas from your brainstorming to base your business around, create a plan of attack. List what you'll need before your business starts. What will your ongoin... 53). Issues You Will Confront When Using Third Parties To Build Out Sites Nearly every ecommerce site revolves around a database to support inventory, listings and transactions. Building out the database can be a challenge. Here is what to expect. Issues You Will Confront When Using Third Parties To Build Out Sites Experienced web site database developers will leave plenty of time for debugging,... 54). Improving Management of Your Business All companies have business processes that can be improved. Most companies can benefit from automation or further automation of solutions. Improving Management of Your Business Improving business processes is all about a work flow plan, often graphic, and implementation of automating and organizing work processes. It is a... 55). How To Start An Internet Business – Meta Tags and Keyword Density Okay, you have a domain name, layout and content. Now we get to a step that will go a long way to determining how the site will rank. Yes, we are going to focus on two infamous topics, meta tags and keyword density. Meta Tags Meta tags are html code blocks that “tell” a search engine what is on a particular site page. Meta... 56). Why Use Lead Management Software? Having a popular website, or popular company of any type, is entirely dependant on sales. Effective sales at that. Maintaining a healthy profit is key to the long-term survival of your web site or business and this means knowing the difference between your effective sales leads and your ineffective sales leads. Small Business Owner 57). Strange Internet Businesses Make Money Coming up with a profitable site that will make money can be a bit of a challenge. If you get a little strange, you can make money hand over foot. Don’t laugh! Strange Internet Businesses Make Money Okay, let us be clear about one thing. We are not talking about porn sites or anything else of that nature. When we talk abou... 58). The Site Map – Important or Not? Have you ever visited a web site and noticed the "Site Map" button jammed somewhere near the bottom of the page? Ever click on it? Probably not. So, why do sites have site maps? The Site Map – Very Important In the old days of the net [about three years ago], experts proclaimed every site should have a site map. From their... 59). The Effective Use of Business Lead Databases Business lead databases are an incredible resource for any business wanting to generate clients. Leads are the life source of almost every successful business. Without leads you have no customers and without customers you have no sales, no referrals, and definitely no income. Business lead databases are essentially a huge resource of b... 60). What an Automated Web Site Can Do for Your Business As your Internet business grows, your free time will dwindle. Site changes will become time consuming and stressful. Automate your site and you can use your time for better purposes. Automating Automating a web site can cut out tedious tasks such as updating HTML, FTPing pages and changing site designs. Advanced automated ... 61). Server Stats – Analyzing Traffic To Your Site Analyzing traffic to a site is a key factor in tweaking search engine optimization and marketing campaigns. Determining how people get to your site is critical. Surprisingly, few sites take advantage of the data available on their servers. Server Logs Typically, there are two server tools available to you. Server logs are ... 62). Web Site Design Mistakes – Database Parameters In URLs Creating a web site takes thought, planning and execution. Unfortunately, many designs are dead in the water before they are even published as far as search engine optimization is concerned. Whatever you do, avoid these critical mistakes. Database Parameters in URL Many web site designers don’t take into account the effect... 63). Abandonment - Why Visitors Don’t Turn Into Customers Every good Internet business understands the value of conversions versus hits received. Far too often, businesses become fixated on the hits they are 64). Lead Management Software Efficient lead management is the cornerstone to good sales. Without some sort of lead management system, keeping track of follow-up calls, meetings, and details relating to prospective clients can be nearly impossible. With proper lead management tools, all the information you will ever need to convert prospects into clients will be at your finger ... 65). What Ecommerce Software Has to Offer Setting up a website can seem a daunting task to many of us. Not everyone is proficient at building stunning, effective and dynamic websites; but if you have a product or a service to sell, then having your own website utilizing ecommerce software is one of the most fruitful methods of making sales. The Advantages of Ecommerce 66). Picking Keywords for SEO – A Different View The first step to developing any search engine optimization effort is picking keywords. The general consensus is pick keywords with solid amounts of traffic and a minimum of competition. At the risk of being laughed off the Internet, here’s a different view. Going Big…Going VERY Big Should you do research to identify keywo... 67). Effective Data Management Mining data is one of the keys to running an effective business. Here’s a primer on effectively managing your business data to maximize the efficiency of your business. Effective data management plays an essential role for any growing business. Information technology has generated advanced tools for analyzing and managing data. Use of ... 68). Intelligent Design - Basic Design Guidelines When talking about intelligent design, we are not talking about the creation of man. Nope, this is more important! The creation of your media and site products. There are some very basic things about design that one can learn that can vastly improve one's ability to make appealing and intelligent creations. Some of those things are: 69). Local Businesses and Web Sites It seems that most successful businesses these days have web sites, even businesses that service only certain geographic areas. On the web, where the market place is global, localized businesses can be at a great disadvantage. A Local Business Web Site Example Lets use the example of a car cleaning businesses. The business... 70). PPC Advertising – The First Step In A SEO Marketing Campaign Often, sites view seo and PPC marketing as exclusive marketing techniques. Each marketing method has its advocates. In reality, both have a place in the Internet marketing process. If you intend to pursue a major seo effort, a PPC campaign is a critical early step. PPC For Testing Let’s say you have a site offering a servi... 71). Is Branding a Legitimate Internet Marketing Strategy Internet marketing is all about hard results, not generic concepts of branding. Still, there are ways to go about branding your product or service on the net without spending a fortune. Is Branding a Legitimate Internet Marketing Strategy Branding refers to the vague notion of creating an identity for a product, service o... 72). Turn Your Web Site into a Lead Generation Machine With a few simple steps, you can turn your web site into a lead generation machine. Here's how: Hook - Get your audience interested in what you have to offer. Make it exciting with catchy copy, and compelling graphics. Project professionalism and let you potential customer know how much better off they will be with your product or service. 73). Lead Generation Machine - Turn Your Site Into One Everyone builds a web site thinking it will be the next big thing. Here’s how to really turn your web site into a lead generation machine. Lead Generation Machine With a few simple steps, you can turn your web site into a lead generation machine. Grab the attention of your audience, direct your audience, get feedback, keep... 74). Pay Per Click and Search Engine Optimization – A Perfect Marriage Pay per click or search engine optimization, which one should you use? Many view PPC marketing as a colossal waste of money while others disdain search engine optimization. In reality, the two marketing strategies form a perfect marriage. Pay-Per-Click - PPC PPC marketing is a love it or hate platform. For the “love it” cr... 75). One Philosophy [Rant] on Online Marketing Online marketing more often than not takes a beating in the press. In truth, it is one of the singularly great things about the net if you can get the hang of it. One Philosophy [Rant] on Online Marketing If you can figure online marketing out, it gives you the ability to spend your time, not your money, advertising your b... 76). Web Business Overview – Site Practicalities When starting a web business, the first step is generating a business plan. Once completed, it is time to move on to the particulars of your site. Research Are people actually buying your widgets from other sites? To find out, you could check stock of stores and Web sites, ask for friends' opinions and find more data onlin... 77). Internet Marketing – Long Term Strategy Once your site is up and running, the best method for getting immediate traffic is pay-per-click search engine marketing. Although you have to be pat 78). Web Business Overview – Have a Plan So you've decided you'd like to go into business on the web, eh? This article will give an overview of options that are available for your web business and will help to give you an idea of what goals should be set for your project. After deciding to be a web entrepreneur, the next step is to create a business plan. Business plans are a... 79). Web Site Design Mistakes Some wise human once said "Learn from the mistakes of others. There isn't nearly enough time to make them all yourself." Hence this article. Here are five of the most annoying and common web design mistakes. 1. Slow download time - Don't be that site that is filled with the coolest gizmos in the world. You know, animation, music and ot... 80). Keyword Research and Product Lines As you have probably heard over and over, keyword research is a pivotal step for success. Taken a step further, it can develop your product lines for you. Keyword Research and Product Lines Finding success in e-commerce can really be boiled down to one theme. Identify the needs of your prospects and provide a solution for... 81). A Letter to Santa From An Internet Marketer Yo, Santa! How’s it going in the great white north? Seeing as it tis’ the season, here is my letter about what I want for Christmas. Been Good Santa, I know you do that whole good versus bad thing. I promise I’ve been a good internet marketer this year. I haven’t spammed the search engines with mirror sites, link farm pur... 82). SEO or PPC: Which One is Right for You? There are two major search engine marketing strategies in use today: SEO (search engine optimization) and PPC (pay-per-click). Both strategies are entirely different and it is tough to decide which one or which combination is right for you. To decide which strategy is best for you, consider the basics. It is easier to judge the pros a... 83). How to Analyze a Competitor’s Website Competitors' websites, if analyzed properly, can give you all sorts of information that you can use to increase the traffic and the popularity of your site. Here is an article on how to analyze a competitor's website. Identifying the Leaders Start off by identifying the major players. A good place to do this is Yahoo’s dir... 84). Web Site Navigation Once a visitor gets to your web site, you want to make sure they can find what they are looking for quickly and easily, or they will just go elsewhere. If a web site is easy to use and understand, visitors will come back time and time again. Using intuitive navigation techniques will greatly improve the usability of your web site, and ... 85). Web Site Design – Focus, Focus, Focus When creating a web site design, it is easy to fall into the trap of trying to be all things to all people. In reality, the key to a good web site design is focus, focus, focus. We Don’t Need No Stink’n Distractions It happens ever few weeks or so. I am sitting in front of the computer contemplating the meaning of life, i.... 86). First Steps To Starting A Site – An Example A dog is rumored to be man’s best friend. There are lots and lost of men. Sounds like a good subject for a site that will make us rich, Rich, RICH! Okay, I got a bit carried away. First Steps To Starting A Site – An Example I cried at the end of Old Yeller. Let’s just get that out of the way right now. Dogs to me are like... 87). SEO – Why Site Width Matters Many search engine optimization efforts are focused on pushing the home page of a site. This is a fundamental mistake that can result in the site missing out on a lot of traffic. Go Wide, Young Man In nearly every case, a site should be designed to draw traffic through both the home page and various internal pages. Home pa... 88). How to Start a Business Businesses come in all shapes and sizes. Some business owners started as kids, selling lemonade on the side of the street, while other business owners have bloomed later after years of careful planning. Whatever stage of life you're in, owning a business can be one of the most rewarding experiences you'll ever have. Starting a business is not for e... 89). Web Design Tips Web Design is an art, yet following basic steps can help lead even a non-artist to a good design. For the novice or the expert, there is always more to learn with these web design tips. Web Design Tips 1. Graphic Design of the Site There is a saying “First impression is the last impression.” The design of the... 90). Sales Process – What Can You Automate In the current complex and competitive market, managing the sales process is an important factor for most businesses. By automating a company’s sales process and efforts, one can increase its productivity. Sales Force Automation, or SFA, is a technique used in marketing and business that automates the business tasks of sales. Sales ta... 91). How To Start An Internet Business – Content, Content, Content When it comes to e-commerce, the time-tested cliché is, “Content is king.” In this case, the cliché is correct. Content For the purpose of this article, content is defined as pages of text on your site. Content is often broken down into two categories, primary pages and information pages. Primary pages are the core of a si... 92). The Secret To Promoting Sites With Articles Publishing articles on the Internet is a tremendous way to increase the number of inbound links to your site. As articles are assimilated into search engine indexes, they also begin to act as landing pages generating traffic for your site. Whenever possible, you should publish articles to promote your site. Article Content ... 93). Two Vital Tools For SEO – Well, For Me The Internet has revolutionized business and you need a presence to make money in the digital age. While everyone has their favorite tools, I prefer two in particular. Two Vital Tools For SEO – Well, For Me Most businesses build sites without really having a clue regarding how to go about it. The first step in developing a... 94). The Internet is Used 24/7, But Timing Still Matters With so much information on the net regarding Internet marketing, identifying the best approach is difficult. Following is a discussion of the timing issues you should keep in mind. The Internet is Used 24/7, But Timing Still Matters Information on web marketing is a dime a dozen. Reports and studies often find things we ... 95). Business Tools to Help You Run a Successful Business When setting up a business, even the best prepared among us will struggle to do everything and remember everything. It is very unlikely that we will understand all of the financial and legal ramifications of a new business, especially when we need to concentrate on getting that elusive first sale or completing the first contract. It isn’t always fe... 96). One Internet Marketing Approach Whether you are new to Internet marketing or frustrated by the experience, the concept is undisputedly a challenge. As they say, there is more than one way to skin a cat. One Internet Marketing Approach Before we get into a one particular internet marketing approach, we need to define what we mean by approach. Internet mar... 97). The Wonders of Content Management Systems As you get serious about your web site, your time will become invaluable. A content management system is the best way to maximize your efforts. What A Content Management System Does for You A good CMS system will allow you to update can entire site by making a change one time in the admin that can carry over to all pages o... 98). Here Come The Holidays – Ready, Set, Go! Here comes Santa Claus…here comes Santa Clause… Yep, it’s almost that time again. As we head into September, every e-commerce site should be formulating a plan for the holiday season. Even the sites selling the, “I hate the holidays” t-shirts. Prepare or Be Doomed You may be thinking, “It is only September. I’ve got four m... 99). Become an Affiliate – Run an Online Business Are you looking for an online business that involves ZERO or minimal investment? If your answer is yes then read on. Generally people think that to run a business they need to invest heavily. With the popularity of Internet increasing day by day you don’t have to invest even a single penny. Starting an online business can be one of the... 100). Creative Search Engine Optimization – A Case Study Search engine optimization this and search engine optimization that. You read and hear about it all day, but what about your site? While there are plenty of articles providing useful information, this article shows you how a real world example met with success. The point of this article is to emphasize creativity when approaching tough optimization... Browse Pages: [1] 2 [3]