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1). Prepping For Business Partnerships: A Bird's Eye View Successful business development executives increasingly are doing battle in the arena of strategic alliances and marketing partnerships. Nowadays getting the jump on your competition is not half as important as mapping out and deploying a targeted and unique value proposition with particular appeal to potentially compatible allies. Suc... 2). Goodwill Builds Partnership: A Constructive Dialogue The value of business goodwill is in the throws of a major revival under the tent of mutual interest and partnership. Amid a global partnering boom, the future value of your business is at stake. Go-it-alone competitive practices are for the scrapbook. Partnering opportunities created by the communications and distribution... 3). Creating Unique Business Alliances: Six Insights To Help Transform Your Company’s Value Recent news concerning IT industry strategic alliances increasingly trumpet the word “unique” as in ‘unique alliance’ or ‘unique partnership’. Usually these unique arrangements bring together a marketer (either a system integrator or a service provider) with a solid footprint in a niche market and a technology developer or manufacturer with an inno...